{"id":18175,"date":"2024-06-11T02:56:32","date_gmt":"2024-06-11T02:56:32","guid":{"rendered":"https:\/\/zooe.com\/su-thuc-day-ai-cua-apple-co-the-tiep-them-sinh-luc-cho-doanh-so-ban-iphone-khi-khach-hang-tim-cach-nang-cap\/"},"modified":"2024-07-24T08:13:29","modified_gmt":"2024-07-24T08:13:29","slug":"su-thuc-day-ai-cua-apple-co-the-tiep-them-sinh-luc-cho-doanh-so-ban-iphone-khi-khach-hang-tim-cach-nang-cap","status":"publish","type":"post","link":"https:\/\/zooe.com\/vi\/su-thuc-day-ai-cua-apple-co-the-tiep-them-sinh-luc-cho-doanh-so-ban-iphone-khi-khach-hang-tim-cach-nang-cap\/","title":{"rendered":"S\u1ef1 th\u00fac \u0111\u1ea9y AI c\u1ee7a Apple c\u00f3 th\u1ec3 ti\u1ebfp th\u00eam sinh l\u1ef1c cho doanh s\u1ed1 b\u00e1n iPhone khi kh\u00e1ch h\u00e0ng t\u00ecm c\u00e1ch n\u00e2ng c\u1ea5p"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/zooe.com\/wp-content\/uploads\/2024\/06\/zooe-cfd-apple-ai-stock-trading.jpg\" alt=\"\" class=\"wp-image-14918\" srcset=\"https:\/\/zooe.com\/wp-content\/uploads\/2024\/06\/zooe-cfd-apple-ai-stock-trading.jpg 1024w, https:\/\/zooe.com\/wp-content\/uploads\/2024\/06\/zooe-cfd-apple-ai-stock-trading-300x150.jpg 300w, https:\/\/zooe.com\/wp-content\/uploads\/2024\/06\/zooe-cfd-apple-ai-stock-trading-768x384.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p>B\u1edfi Jeffrey Dastin v\u00e0 Aditya Soni<\/p>\n\n<p>SAN FRANCISCO (Reuters) \u2013 H\u1ed9i ngh\u1ecb nh\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a Apple (NASDAQ: AAPL) v\u00e0o th\u1ee9 Hai kh\u00f4ng ch\u1ec9 nh\u1eb1m m\u1ee5c \u0111\u00edch truy\u1ec1n t\u1ea3i c\u00f4ng ngh\u1ec7 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o m\u1edbi nh\u1ea5t v\u00e0o ph\u1ea7n m\u1ec1m c\u1ee7a h\u1ecd, bao g\u1ed3m c\u1ea3 t\u1eeb ChatGPT. \u0110\u00f3 c\u0169ng l\u00e0 vi\u1ec7c b\u00e1n \u0111\u01b0\u1ee3c nhi\u1ec1u iPhone h\u01a1n. <\/p>\n\n<p>\u0110\u1ed1i m\u1eb7t v\u1edbi s\u1ef1 s\u1ee5t gi\u1ea3m chi ti\u00eau c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 s\u1ef1 tr\u1ed7i d\u1eady c\u1ee7a c\u00e1c \u0111\u1ed1i th\u1ee7 c\u00f4ng ngh\u1ec7, Apple \u0111\u00e3 t\u00ecm \u0111\u1ebfn AI nh\u01b0 m\u1ed9t c\u00e1ch \u0111\u1ec3 ti\u1ebfp th\u00eam sinh l\u1ef1c cho l\u01b0\u1ee3ng ng\u01b0\u1eddi h\u00e2m m\u1ed9 trung th\u00e0nh v\u1edbi h\u01a1n 1 t\u1ef7 kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ea3o ng\u01b0\u1ee3c t\u00ecnh tr\u1ea1ng s\u1ee5t gi\u1ea3m doanh s\u1ed1 cho s\u1ea3n ph\u1ea9m b\u00e1n ch\u1ea1y nh\u1ea5t c\u1ee7a m\u00ecnh.<\/p>\n\n<p>M\u1ed9t s\u1ed1 nh\u00e0 ph\u00e2n t\u00edch cho bi\u1ebft, ph\u1ea7n m\u1ec1m y\u00eau c\u1ea7u \u00edt nh\u1ea5t iPhone 15 Pro ho\u1eb7c Pro Max \u0111\u1ec3 ho\u1ea1t \u0111\u1ed9ng, c\u00f3 th\u1ec3 khuy\u1ebfn kh\u00edch m\u1ed9t lo\u1ea1t giao d\u1ecbch mua m\u1edbi. M\u1ed9t s\u1ed1 d\u1ef1 \u0111o\u00e1n chu k\u1ef3 n\u00e2ng c\u1ea5p l\u1edbn nh\u1ea5t s\u1ebd di\u1ec5n ra v\u00e0o m\u00f9a thu k\u1ec3 t\u1eeb khi Apple ph\u00e1t h\u00e0nh iPhone 12 v\u00e0o n\u0103m 2020, thu h\u00fat ng\u01b0\u1eddi ti\u00eau d\u00f9ng m\u1ed9t ph\u1ea7n nh\u1edd k\u1ebft n\u1ed1i 5G. <\/p>\n\n<p>Nh\u00e0 ph\u00e2n t\u00edch Gil Luria c\u1ee7a DA Davidson cho bi\u1ebft: \u201cNh\u1eefng g\u00ec ch\u00fang t\u00f4i th\u1ea5y ng\u00e0y h\u00f4m nay h\u1ea5p d\u1eabn h\u01a1n b\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec ch\u00fang t\u00f4i t\u1eebng th\u1ea5y k\u1ec3 t\u1eeb \u0111\u00f3\u201d.<\/p>\n\n<p>C\u00f4ng ty \u0111\u00e3 gi\u1edbi thi\u1ec7u c\u00e1i m\u00e0 h\u1ecd g\u1ecdi l\u00e0 Apple Intelligence, c\u00f4ng ty s\u1eed d\u1ee5ng AI c\u00f3 kh\u1ea3 n\u0103ng t\u1ea1o ra v\u0103n b\u1ea3n, h\u00ecnh \u1ea3nh v\u00e0 c\u00e1c n\u1ed9i dung kh\u00e1c theo l\u1ec7nh.<\/p>\n\n<p>Apple \u0111\u00e3 tr\u00ecnh di\u1ec5n c\u00e1ch AI c\u1ee7a h\u1ecd c\u00f3 th\u1ec3 t\u1ea1o ra c\u00e1c bi\u1ec3u t\u01b0\u1ee3ng c\u1ea3m x\u00fac t\u00f9y ch\u1ec9nh, m\u1ed9t phim ho\u1ea1t h\u00ecnh \u0111\u1ec3 nh\u1eafn tin cho b\u1ea1n b\u00e8 ho\u1eb7c ch\u1ec9nh s\u1eeda \u0111\u1ec3 khi\u1ebfn email nghe chuy\u00ean nghi\u1ec7p h\u01a1n. Tr\u1ee3 l\u00fd k\u1ef9 thu\u1eadt s\u1ed1 Siri c\u1ee7a n\u00f3 c\u00f3 th\u1ec3 nh\u1eafc nh\u1edf ng\u01b0\u1eddi d\u00f9ng n\u1ebfu h\u1ecd c\u0169ng mu\u1ed1n ChatGPT tr\u1ee3 gi\u00fap. <\/p>\n\n<p>M\u1ed9t s\u1ed1 nh\u00e0 ph\u00e2n t\u00edch t\u1ecf ra ho\u00e0i nghi, d\u1ef1 \u0111o\u00e1n ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd kh\u00f4ng ch\u1ea1y \u0111ua \u0111\u1ebfn c\u00e1c c\u1eeda h\u00e0ng Apple \u0111\u1ec3 c\u00f3 th\u00eam AI tr\u00ean \u0111i\u1ec7n tho\u1ea1i c\u1ee7a h\u1ecd.<\/p>\n\n<p>Nh\u00e0 ph\u00e2n t\u00edch Dipanjan Chatterjee c\u1ee7a Forrester cho bi\u1ebft: \u201cC\u00f3 l\u1ebd c\u00f3 \u0111\u1ee7 trong c\u00e1c thi\u1ebft b\u1ecb Apple th\u00f4ng minh, h\u1ed7 tr\u1ee3 Siri m\u1edbi v\u00e0 \u0111\u01b0\u1ee3c c\u1ea3i ti\u1ebfn \u0111\u1ec3 h\u1ea1n ch\u1ebf m\u1ed9t ph\u1ea7n doanh thu thi\u1ebft b\u1ecb \u0111ang b\u1ecb s\u1ee5t gi\u1ea3m g\u1ea7n \u0111\u00e2y, nh\u01b0ng kh\u00f4ng \u0111\u1ee7 \u0111\u1ec3 t\u1ea1o ra m\u1ed9t nh\u00f3m ng\u01b0\u1eddi theo d\u00f5i m\u1edbi\u201d. .<\/p>\n\n<p>Tejas Dessai c\u1ee7a Global X n\u00f3i th\u00eam: &#8220;C\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 r\u00f5 r\u00e0ng mu\u1ed1n c\u00f3 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c to\u00e0n di\u1ec7n v\u00e0 tham v\u1ecdng h\u01a1n t\u1eeb Apple khi n\u00f3i \u0111\u1ebfn AI.&#8221; C\u1ed5 phi\u1ebfu c\u1ee7a c\u00f4ng ty \u0111\u00e3 gi\u1ea3m 2% sau th\u00f4ng tin n\u00e0y. <\/p>\n\n<p>N\u00c2NG C\u1ea4P L\u00caN AI<\/p>\n\n<p>D\u00f9 mu\u1ed1n hay kh\u00f4ng, c\u00e1c t\u00ednh n\u0103ng AI c\u1ee7a Apple s\u1ebd kh\u00f4ng xu\u1ea5t hi\u1ec7n tr\u00ean m\u1ecdi iPhone.<\/p>\n\n<p>C\u00f4ng ty cho bi\u1ebft kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh ph\u1ea3i n\u00e2ng c\u1ea5p l\u00ean iPhone 15 Pro ho\u1eb7c Pro Max m\u00e0 Apple b\u1eaft \u0111\u1ea7u b\u00e1n v\u00e0o th\u00e1ng 9 n\u0103m 2023. AI, \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng \u0111\u1ec3 c\u00f3 th\u1ec3 x\u1eed l\u00fd d\u1eef li\u1ec7u ri\u00eang t\u01b0 tr\u00ean thi\u1ebft b\u1ecb c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, ph\u1ee5 thu\u1ed9c v\u00e0o chip trong \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh m\u1edbi h\u01a1n c\u1ee7a Apple. <\/p>\n\n<p>Theo quan \u0111i\u1ec3m c\u1ee7a nh\u00e0 ph\u00e2n t\u00edch Dan Ives c\u1ee7a Wedbush Securities, \u0111i\u1ec1u \u0111\u00f3 th\u1ec3 hi\u1ec7n m\u1ed9t c\u01a1 h\u1ed9i l\u1edbn. \u00d4ng \u01b0\u1edbc t\u00ednh kho\u1ea3ng 270 tri\u1ec7u chi\u1ebfc iPhone \u0111\u00e3 kh\u00f4ng \u0111\u01b0\u1ee3c n\u00e2ng c\u1ea5p trong 4 n\u0103m. <\/p>\n\n<p>Ives cho bi\u1ebft: \u201cCh\u00fang t\u00f4i \u01b0\u1edbc t\u00ednh h\u01a1n 15% c\u01a1 s\u1edf \u0111\u00e3 c\u00e0i \u0111\u1eb7t c\u1ee7a Apple s\u1ebd n\u00e2ng c\u1ea5p l\u00ean iPhone 16 v\u00ec Apple Intelligence l\u00e0 \u1ee9ng d\u1ee5ng tuy\u1ec7t v\u1eddi m\u00e0 nhi\u1ec1u ng\u01b0\u1eddi \u0111\u00e3 ch\u1edd \u0111\u1ee3i\u201d.<\/p>\n\n<p>D\u1ef1 ki\u1ebfn, iPhone 16 s\u1ebd ra m\u1eaft v\u00e0o m\u00f9a thu n\u0103m nay.<\/p>\n\n<p>Gene Munster, m\u1ed9t \u0111\u1ed1i t\u00e1c qu\u1ea3n l\u00fd t\u1ea1i Deepwater Asset Management, cho bi\u1ebft m\u1ed9t \u0111i\u1ec3m n\u1ed5i b\u1eadt kh\u00e1c c\u1ee7a Apple l\u00e0 kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p d\u1ec5 s\u1eed d\u1ee5ng v\u1edbi ChatGPT. \u00d4ng n\u00f3i: \u201cH\u1ecd th\u1ef1c s\u1ef1 \u0111ang lo\u1ea1i b\u1ecf nh\u1eefng tr\u1edf ng\u1ea1i khi s\u1eed d\u1ee5ng AI. <\/p>\n\n<p>B\u00e1o c\u00e1o th\u01b0\u1eddng ni\u00ean m\u1edbi nh\u1ea5t c\u1ee7a c\u00f4ng ty cho th\u1ea5y doanh thu t\u1eeb iPhone c\u1ee7a Apple trong n\u0103m t\u00e0i ch\u00ednh k\u1ebft th\u00fac v\u00e0o th\u00e1ng 9 n\u0103m 2023 l\u00e0 200,6 t\u1ef7 USD, gi\u1ea3m so v\u1edbi 205,5 t\u1ef7 USD c\u1ee7a n\u0103m tr\u01b0\u1edbc.<\/p>\n\n<p>Tuy nhi\u00ean, AI ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea7n trong s\u1ee9c h\u00fat c\u1ee7a Apple \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Martin Yang c\u1ee7a Oppenheimer &amp; Co cho bi\u1ebft ch\u1ee7 y\u1ebfu h\u1ecd c\u00f3 th\u1ec3 mu\u1ed1n m\u00e0n h\u00ecnh iPhone l\u1edbn h\u01a1n ho\u1eb7c camera t\u1ed1t h\u01a1n, nh\u01b0ng c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt AI s\u1ebd thu h\u00fat nh\u1eefng ng\u01b0\u1eddi d\u00f9ng \u0111\u1ea7u ti\u00ean v\u00e0 n\u1ed5i b\u1eadt nh\u1edd kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng trong v\u00e0 tr\u00ean c\u00e1c \u1ee9ng d\u1ee5ng. <\/p>\n\n<p>Yang n\u00f3i: \u201cPh\u1ea7n h\u00e0nh \u0111\u1ed9ng \u0111\u00f3 s\u1ebd khi\u1ebfn Apple ngay l\u1eadp t\u1ee9c tr\u1edf th\u00e0nh ng\u01b0\u1eddi d\u1eabn \u0111\u1ea7u v\u1ec1 AI d\u00e0nh cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"B\u1edfi Jeffrey Dastin v\u00e0 Aditya Soni SAN FRANCISCO (Reuters) \u2013 H\u1ed9i ngh\u1ecb nh\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a Apple (NASDAQ: AAPL) v\u00e0o th\u1ee9 Hai kh\u00f4ng ch\u1ec9 nh\u1eb1m m\u1ee5c \u0111\u00edch truy\u1ec1n t\u1ea3i c\u00f4ng ngh\u1ec7 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o m\u1edbi nh\u1ea5t v\u00e0o ph\u1ea7n m\u1ec1m&#8230;","protected":false},"author":1,"featured_media":16217,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[72],"tags":[],"class_list":["post-18175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-xu-huong"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>S\u1ef1 th\u00fac \u0111\u1ea9y AI c\u1ee7a Apple c\u00f3 th\u1ec3 ti\u1ebfp th\u00eam sinh l\u1ef1c cho doanh s\u1ed1 iPhone<\/title>\n<meta name=\"description\" content=\"H\u1ed9i ngh\u1ecb nh\u00e0 ph\u00e1t tri\u1ec3n c\u1ee7a Apple v\u00e0o th\u1ee9 Hai kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c truy\u1ec1n t\u1ea3i c\u00f4ng ngh\u1ec7 AI 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